In the heart of the Himalayas, TCMP ensured that the Nepal Premier League (NPL) rose as a beacon of transformation. With Siddhartha Bank and Ncell standing alongside, NPL wasn’t just a tournament—it was a revolution. A movement that reignited passion for the sport and reshaped the future of cricket in Nepal.
Nepal had the passion and the players but lacked a professional platform to match its cricketing dreams. The task was to go beyond launching a tournament. We had to build a movement, unite the nation, and give Nepal a league it could truly call its own.
To create a league that felt personal. One that carried the dreams of every community, every aspiring cricketer. A platform where pride met professional excellence, giving fans a league they could truly call their own.
80M+ reached,
84M+ video views,
2.6L+ tickets sold,
378K+ new fans,
50M+ broadcast reach.
But beyond the numbers, we built belief—in the sport, in the players, in Nepal.
Because we understood the heartbeat of a nation. The NPL became more than a league—it became a symbol of what’s possible. A statement that Nepal is ready to rise, ready to be remembered.
Hamro Jeet wasn’t just a slogan. It became Nepal’s new reality.
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