ALL PROJECTS
Every project starts with a question; what more can this be?
At TCM Platform, that question drives everything. From record-breaking spectacles to tech-led innovations, from multi-city rollouts to powerful digital moments, each project is designed to make an impact that lasts beyond the day of the event.
This is a collection of our work across sport, entertainment, and experiences.
Explore our work.
Find the moments that moved millions.
CASE
STUDIES
TATA WPL Season 1 | Yeh Toh Bas Shuruat Hai
We partnered with BCCI to launch the TATA Women’s Premier League as a national movement that redefined women’s cricket, inspiring millions and earning a CLIO Bronze for Best Integrated Marketing Campaign.
TAGS: Campaign, Experiential, Content, Hospitality, O2O
Learn more about WPLDP World ILT20 Season 3 | Enter the Epic | All In For Cricket
We transformed DP World ILT20 Season 3 into a cultural moment that blended global spectacle with local pride, driving 1.8 billion views and 27.5 million fan engagements.
TAGS: Campaign, Digital, Content, Experiential.
Learn more about ILT20
Siddhartha Bank Nepal Premier League Powered by Ncell | Hamro Jeet
We revolutionised cricket in Nepal by partnering with the Cricket Association of Nepal (CAN), igniting a national movement. The results we achieved were nothing short of extraordinary for the inaugural season of any cricket league globally, marking the dawn of a new era for Nepali cricket.
TAGS: Integrated Campaign, Experiential, Sponsorships, Content, Social
Learn more about NPLIt Takes One Day | ICC CWC23
We turned cricket’s biggest tournament into a global spectacle. From launching the trophy into space to crafting the campaign that defined the ICC Men’s Cricket World Cup 2023. Every moment was designed to match the scale, emotion, and ambition of the game.
TAGS: Integrated Campaign, Experiential, Content Production, Branding, Digital & Social Activation,
Learn more about ICC CWC23
Hockey India League 2025
We brought hockey back with a bang. With India’s first anamorphic floor projection and a show rooted in emotion and culture, we gave the league’s return a visual identity worthy of its legacy.
TAGS: Campaign, Experiential, Content Production, Cultural Integration, Creative Direction
Learn more about HILPrivacy Unplugged | Meta x Star Sports
We made privacy personal. By teaming up with India’s sporting icons, we turned WhatsApp’s security features into everyday stories that educated and entertained millions.
TAGS: Branded Digital Content, Influencer partnerships, Celebrity Integration
Learn more about Meta x
All On the Line | ICC CT25
The trophy returned. So did the roar. We lit up stadiums, screens, and stories with a campaign that captured the pride, pressure, and power of international cricket.
TAGS: Integrated Campaign, Experiential, Content Production, Branding, Digital & Social Activation
Learn more about ICC CT25© 2025 TCM Platform.